In marketing and advertising, a target audience, is a specific group of people within the target market at which a product or the marketing message of a product is aimed at.

  • Rating:
  • (3375)
Target Audience
Definition of "Target Audience" by Chat GPT: "Target audience" refers to the specific group of people that a product, service, or message is intended for. This group is identified based on various characteristics such as demographics, interests, behaviors, and preferences, and is the primary focus of marketing efforts to attract and engage them effectively. Understanding the target audience helps businesses tailor their strategies to better reach and connect with the individuals most likely to be interested in what they offer.
« Back to Glossary Index