Categories: Product Development
In marketing and advertising, a target audience, is a specific group of people within the target market at which a product or the marketing message of a product is aimed at.
Target AudienceDefinition of "Target Audience" by Chat GPT: Target audience refers to a specific group of people towards which a product or service is aimed or marketed. This group of individuals share certain characteristics such as age, gender, income, location, interests, needs, or preferences that make them more likely to benefit from or be interested in the product or service being offered. Identifying and understanding the target audience is crucial for companies to develop effective marketing strategies that can attract and retain customers.
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