Categories: Magento

In internet marketing, the conversion rate is the proportion of visitors to a website who take action to go beyond a casual content view or website visit, as a result of subtle or direct requests from marketers, advertisers, and content creators. Conversion funnel is a technical term used in e-commerce operations to describe the track a consumer takes through an Internet advertising or search system, navigating an e-commerce website and finally converting to a sale (Source: WikiPedia)

CM Ad Changer measures banners conversation and display them using the server statistics module

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Conversion
Definition of "Conversion" by Chat GPT: Conversion refers to the act of turning a prospect or potential customer into an actual paying customer by taking a desired action, such as making a purchase, filling out a form, subscribing to a newsletter, or downloading an app or an ebook. The process of converting a prospect typically involves a series of marketing and sales efforts aimed at building trust, educating the prospect about the product or service, and addressing their needs and objections. The ultimate goal of conversion is to create a mutually beneficial relationship between the customer and the business, where the customer receives value in exchange for their money, and the business receives revenue and customer loyalty.
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